iGulu F1 Home Brewing Machine Review: Effortless Craft Beer
The iGulu F1 home-brewing machine promises to create pub-quality pints with minimal effort. Our review explores its smart features and the current challenge of finding one in stock.
Category : Search result: beer sponsorship
Museum climate programme 'obstruction dressed as education'
A Queensland Museum education programme sponsored by Shell is under fire for allegedly omitting fossil fuels as the primary cause of climate change in its teaching materials. Advocacy group demands review.
How Brands Can Win at the 2026 World Cup
With a $17bn economic impact, the 2026 FIFA World Cup across the US, Canada and Mexico offers a huge marketing opportunity. Discover how brands can connect authentically through purpose, experience and local culture.
Mastercard Sponsors London City Lionesses
Mastercard becomes official payments partner for London City Lionesses, joining Nike in backing the ambitious Women's Super League club. The deal promises unique fan experiences.
LA 2028 Olympics Sponsorship Tops $2bn Milestone
The Los Angeles 2028 Olympic Games have secured over $2bn in sponsorship revenue, exceeding targets ahead of schedule. Discover how major brands are backing the event and the innovative changes planned.
Small brewers call for business rates rethink
UK's independent brewers warn of closures and price rises if planned business rates changes proceed. They urge the Chancellor to protect the sector's future. Read more.
Life as an unpaid England amateur boxing champion
England amateur heavyweight champion Grace Buckle reveals the financial reality, intense training, and future ambitions of a top female boxer. Discover the truth behind the gloves.
Scotland's Hampden Park renamed Barclays Hampden in major deal
Scotland's national football stadium is now Barclays Hampden after a multi-million-pound sponsorship agreement. The deal also includes Scottish Cup partnerships and support for girls' football. Discover the details.
PM's bespoke wedding beer fuels personalised drinks trend
How Anthony Albanese's custom wedding beer cans have inspired couples to create personalised drinks for their receptions. Discover the growing trend in bespoke beverages.
Black Sheep Brewery Owner Faces Administration
Keystone Brewing Group, owner of Black Sheep and Fourpure, files notice to appoint administrators as soaring costs and weak consumer confidence threaten 190 jobs.
Real Ale Advent Calendar: 12 Craft Beers, 20% Off
Discover the 2025 Real Ale Advent Calendar featuring 12 hand-picked beers from independent breweries. Now £74.39 with Black Friday discount. Perfect Christmas gift for ale enthusiasts.
South Park Turkey Trot Festival Attacked by US Government
South Park's annual Turkey Trot festival faces Saudi sponsorship controversy and a full-scale government assault in the latest episode, setting up an explosive season finale.
Pub bosses slam 'vindictive' alcohol duty hike plan
UK pub owners warn Chancellor Rachel Reeves' planned 4% alcohol duty increase in the Autumn Budget will drive up drink prices and force more closures. Learn how this affects your local.
Gambling firms' £2bn ad spend sparks tax row
British gambling companies spent £2bn on advertising last year, outstripping tax revenues and sparking calls for Chancellor Rachel Reeves to increase industry taxes in the budget.
Tottenham sign hair transplant partner Elithair
Tottenham Hotspur partners with hair transplant clinic Elithair, aiming to boost fan self-confidence. Discover the details of this unique Premier League sponsorship.
Meantime Brewery Reopens in Greenwich
Beloved London brewery Meantime is back in its Greenwich home after 18 months. Discover The Dial, its new venue serving classic pints, food, and live sport.
British Airways Sponsors New Olympia Events Venue
British Airways becomes naming partner for the new AEG arena and theatre at the £1.3bn Olympia regeneration. Members gain early ticket access and Avios points.
Arsenal's Visit Rwanda sponsorship ends after backlash
Arsenal FC confirms its controversial £10m-a-year sponsorship with Visit Rwanda will terminate in June 2025 following criticism over Rwanda's alleged support for M23 militia.
British Museum ends tobacco sponsorship deal
The British Museum terminates its controversial 15-year partnership with Japan Tobacco International following government intervention and WHO guideline breaches. Discover the implications for cultural funding.
Guardian Launches Ashes Weekly Podcast with Qantas
The Guardian partners with Qantas for exclusive Ashes coverage including new podcast Ashes Weekly, hosted by Max Rushden and Geoff Lemon. Tune in from November 20.
Amex: Sponsorship Strategy Wins Gen Z Customers
American Express reveals over 60% of new cardholders are Millennials and Gen Z, attributing success to sports and music sponsorship strategy. Discover how they're winning younger customers.
Premier League betting sponsor ban: What's next?
Premier League clubs face a major sponsorship shift as betting firms are banned from shirts from 2026/27. Discover where the smart money is heading now.
Aviva signs £4.5m per season stadium deal
Insurance giant Aviva has renewed its sponsorship of Dublin's Aviva Stadium until 2030 in a deal worth £4.5m per season. Discover how this compares to other UK stadium deals.
FIFA hunts new beer sponsor as Budweiser eyes UEFA deal
Exclusive: Football's governing body faces potential sponsorship crisis as Budweiser explores UEFA partnership, putting lucrative World Cup contract in jeopardy.
150-Year-Old Beer Time Capsule to Be Opened
A remarkable piece of brewing history is about to be uncorked as a beer bottle preserved since 1875 prepares to meet the modern air after a century and a half in waiting.
WTA's commercial struggles threaten women's tennis golden era
While elite players like Swiatek and Gauff deliver breathtaking tennis, the WTA struggles with commercial growth and scheduling chaos. Can the tour capitalise on its golden generation?
Spain's World Cup stars sign Old Spice sponsorship
Spain's triumphant World Cup squad swaps football kits for fresh scents as young stars seal groundbreaking partnership with grooming giant Old Spice in landmark deal.
Principality Stadium naming rights deal faces major hurdles
Exclusive insight reveals the significant commercial hurdles facing the iconic Welsh stadium as it searches for a new naming rights partner in a challenging market.
Guinness Opens Experimental Brewery in London
Discover Guinness's stunning new London brewery at the historic former railway arches in Covent Garden, featuring exclusive experimental beers and immersive experiences.
BrewDog 2024 Advent Calendar: Craft Beer Reveal
Discover BrewDog's spectacular 2024 Advent Calendar featuring 24 unique craft beers, exclusive brews and festive surprises for the ultimate Christmas countdown.
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