A few weeks ago, we brought you news of the West End's Summer Theatre Sale. Now, we return with tidings of the Big Summer Theatre Event, which is essentially another theatre sale. These are run by two different ticketing agencies (TodayTix and London Theatre Direct), but for you, it means even more chances to snag tickets to big-name West End shows at a nice price.
Big Discounts and Exclusive Extras
Aside from offering hearty discounts of up to 50 percent on long-running classics like The Devil Wears Prada, Wicked, Mamma Mia!, The Book of Mormon, and My Neighbour Totoro, as well as upcoming hits like Cyrano with Adrian Lester and The Oresteia with Mary-Louise Parker and David Morrissey, the Big Summer Theatre Event also offers something extra. You can simply buy discounted tickets, but if you want to take full advantage, there are special extras tied to specific shows.
Best Deals of the Big Summer Theatre Event 2026
- Mamma Mia! – Photo (selfie) with cast on stage (post evening show), Sep 8
- Hadestown – Photo (selfie) with cast on stage (post evening show), Sep 2
- Titanique – Photo (selfie) with cast on stage (post evening show), Jul 31
- I'm Every Woman – Photo (selfie) with Alexandra Burke on stage (post matinee show), Aug 27
- The Hunger Games on Stage – Photo (selfie) with cast in the level 2 area (post matinee show), Sat 8 Aug
- Beetlejuice – Post Show Cast Q&A, Jul 21 for 40 persons
- Avenue Q – Photo (selfie) with cast on stage (post matinee show), Aug 13
- The Truth – Drink and Cast Q&A, Aug 24 for 50 persons
The Big Summer Theatre Event is on now for approximately three weeks. Book your tickets today!
For more, check out the best new London theatre shows to book for in 2026 and your ultimate guide to West End Live this weekend. Get the latest from the Big Smoke by following our Time Out London WhatsApp channel or signing up for our free newsletter.



