Major Investment in Coastal Holiday Destinations
Parkdean Resorts has announced a substantial £10 million investment to revitalize two of its premier coastal holiday parks, located on the east coast of England. This significant financial commitment aims to enhance the guest experience at Highfield Grange Holiday Park in Essex and Vauxhall Holiday Park in Great Yarmouth, with both sites scheduled to reopen in time for the Easter holiday season. The company has revealed that short break deals will be available from as low as £112, offering affordable access to a range of new and upgraded facilities.
New Attractions and Upgraded Amenities
The £10 million revamp introduces a variety of innovative attractions designed to cater to guests of all ages and energy levels. Key additions include the "Hat Tricks Sports Bar," which provides a social space for families to enjoy together, and Fairground Golf, offering a fun and interactive golfing experience. For those seeking adventure, immersive Bear Grylls escape rooms and off-road rangers driving tracks have been installed, alongside upgraded high and low ropes courses that promise thrilling challenges.
Families with young children will benefit from redesigned indoor soft play areas and outdoor adventure zones, specifically tailored for children aged five and under. These new features complement existing popular amenities such as swimming pools and comprehensive day and evening entertainment programs, ensuring a well-rounded holiday experience.
Enhanced Accommodation and Dining Options
In addition to the new attractions, Parkdean Resorts has focused on improving accommodation standards and expanding food and beverage offerings. Steve Richards, CEO of Parkdean Resorts, emphasized that the investment was driven by guest feedback, stating, "We've listened closely to what our guests and families want and introduced a host of new experiences from Golf and Bear Grylls Adventure escape rooms to reimagined play areas. We have also upgraded accommodation and significantly enhanced the food and drink options. This transformation means there's now even more for families and guests of all ages to enjoy."
The parks will also debut a brand-new all-inclusive upgrade option, with prices starting from just £25 per adult and £10 per child per day. This package includes three meals daily and unlimited soft drinks, featuring Costa Coffee, providing excellent value for families seeking a hassle-free holiday.
Booking Details and Availability
Caravan holidays at the revamped parks begin at £112, with rates varying based on the specific resort and selected arrival dates. Bookings are currently being accepted, and guests are encouraged to secure their spots early to take advantage of the new facilities and promotional offers. The Easter reopening aligns with peak holiday periods, ensuring that visitors can experience the enhanced parks during a popular travel time.
This investment underscores Parkdean Resorts' commitment to elevating the quality of coastal holidays in the UK, offering modernized amenities that blend adventure, relaxation, and family-friendly fun. With these upgrades, the company aims to attract a broader audience and reinforce its position as a leading provider of beach-side breaks.
