Aldi has teamed up with TikTok-famous brand The Cookie Dealer to sell two of its viral stuffed cookies as a limited-time Specialbuy. Starting April 30, customers can purchase a pair of Milk Chocolate Chunk and White Chocolate Chunk cookies for just £2.99, a significant discount compared to the usual £4.50 per cookie on the brand's website.
What Makes These Cookies Special?
The Cookie Dealer is known for its New York-style gooey cookies with flavors like Banoffee Pie, Jamie Dodger, and Apple Cinnamon Doughnut. The brand often announces 'drops' of new flavors that sell out within minutes. Their cookies are handcrafted with quality ingredients and feature a signature gooey center that customers love.
Social Media Frenzy
With over 1.7 million views on TikTok, The Cookie Dealer has garnered glowing reviews from food influencers. Nick Vavitis praised the Cinnamon Swirl as his favorite, noting the Carrot Cake cookie's spices 'slapped him in the face.' One reviewer described the Biscoff Egg cookie as 'so good I’m surprised it’s legal,' while others called the Rolo Brownie flavor 'out of this world' and a 'game changer.'
Limited Availability
As part of Aldi's Specialbuys range, these cookies will be available only while stocks last. Agate Sawyer, co-founder of The Cookie Dealer, said: 'Seeing our cookies launch in Aldi is a very special moment. It means the cookies we spent years perfecting can now reach more customers across the UK.' The company started six years ago with a passion to create the best cookies possible without compromising on quality or indulgence.
Stuffed cookies have become a viral trend, with brands like M&S also offering popular versions. Aldi's collaboration brings these sought-after treats to a wider audience at an affordable price.
