Dal Fiorentino Brings Its Cult Sandwiches to Notting Hill
In 1762, John Montagu, the fourth Earl of Sandwich, requested a simple meal of meat between two slices of bread, unknowingly creating a culinary masterpiece that has endured for centuries. From baps and butties to hoagies and heroes, the combination of bread and filling has become a timeless delight. No one understands the power of this humble dish better than the team at Dal Fiorentino, which has been captivating Londoners with its signature schiacciata sandwiches since 2022.
A Growing Legacy in London
The brand's crispy, salty, olive-oil-drenched Florentine subs have achieved cult status over the past few years. Starting from its original Hoxton location, Dal Fiorentino has expanded to three additional spots in Brick Lane, Fitzrovia, and Holborn. Now, food enthusiasts in west London can celebrate as the sandwich shop prepares to open its fifth outlet in Notting Hill.
The new branch, set to launch on March 28, will occupy the former site of Made in Little France at 38 Westbourne Grove, near Bayswater. This expansion marks a significant milestone for the brand, bringing its beloved offerings to a new neighborhood.
Menu Highlights and Gourmet Options
The menu at Dal Fiorentino Notting Hill will feature a range of classic, gourmet, and limited-edition sandwiches, along with a build-your-own option. Signature items include:
- The Fiorentina, made with fennel salami, pecorino cheese, truffle honey, and extra virgin olive oil.
- The Machiavelli, featuring Tuscan pancetta, stracciatella cheese, nduja cream, and grilled courgettes.
- The I Medici, a masterful combination of stracciatella cheese, grilled aubergines, sun-dried tomatoes, and extra virgin olive oil.
For those with a sweet tooth, the shop offers Schiacciata filled with either Nutella or pistachio cream, providing a delightful dessert option.
Free Sandwiches and Festive Opening Day
To commemorate the launch, Dal Fiorentino will give away 500 free schiacciate sandwiches on opening day, March 28, starting at 12pm. The event will also feature Italian-style aperitivo and music, creating a lively atmosphere for visitors.
Free sandwiches will be distributed on a first-come, first-served basis, so early arrival is recommended to avoid missing out, as long queues are anticipated. This generous offer is sure to attract crowds eager to sample the shop's acclaimed creations.
Dal Fiorentino Notting Hill is located at 38 Westbourne Grove, W2 5SH, adding to the vibrant food scene in west London.
