Vision Express has partnered with broadcaster Emma Willis to launch a new eyewear collection, 'Emma's Edit', just in time for spring. The collection embodies the brand's 'Step Out With Confidence' ethos, reflecting Willis's own journey in the public eye.
Collaboration with Emma Willis
Emma Willis, a beloved figure in UK broadcasting for nearly three decades, has curated a selection of nine frames, including both sunglasses and optical glasses. The collection features renowned brands such as Ray-Ban, Coach, Burberry, and Vogue Eyewear.
Willis expressed her passion for eyewear, stating, 'I've always loved eyewear. I see it as a great addition to your personal style, and it has the power to completely shape how you feel. Curating this edit with Vision Express felt like a natural fit because it's all about helping people make confident choices with ease. These are frames designed to help you step out feeling like your best, most confident self every day.'
Collection Highlights
'Emma's Edit' is more than just a collection; it is a confident curation of standout frames aimed at simplifying the search for the perfect pair. The edit includes styles that complement a variety of face shapes, colors, and lens needs, making it easier for customers to find frames they feel great in.
Vision Express emphasizes that eyewear and eye health are now essential parts of personal style. For those seeking multiple pairs, the company offers an Eyecare Plan—an all-in-one subscription with interest-free monthly payments, 20% off eyewear, flexible multi-pair options, free reglazing, and additional benefits like advanced eye tests and protection cover.
How to Get Involved
Customers can start their journey with an Advanced Eye Test and shop 'Emma's Edit' online or in-store. The collection is designed to help individuals step out with confidence, whether investing in a signature look or building a wardrobe of styles.
For more information, visit Vision Express stores or their website.
